Why is Cohiba so expensive?


Why is Cohiba so expensive?


When it comes to luxury cigars, Cohiba is undoubtedly one of the most coveted brands in the world. Renowned for their exceptional quality and exquisite taste, Cohiba cigars have gained a reputation for being expensive. But why exactly are Cohiba cigars so expensive? In this article, we will delve into the history, craftsmanship, and rarity of Cohiba cigars to understand why they come with a premium price tag.

Table of Contents

  • History of Cohiba
  • Craftsmanship and Quality
  • Rarity and Limited Availability
  • Brand Prestige and Exclusivity
  • Key Takeaways
  • Frequently Asked Questions
  • Conclusion

History of Cohiba

Cohiba cigars have a rich history that dates back to the 1960s in Cuba. Originally created exclusively for Fidel Castro, Cohiba cigars were not commercially available until the 1980s. This exclusivity and association with the Cuban revolution leader contributed to the brand’s prestige and allure.

Today, Cohiba is produced both in Cuba and the Dominican Republic. However, it’s important to note that the true Cohiba cigars, known as Cohiba Habanos, are still exclusively made in Cuba. These Cuban Cohiba cigars are highly sought after by aficionados around the world.

Craftsmanship and Quality

One of the main reasons for the high price of Cohiba cigars is the exceptional craftsmanship and quality that goes into their production. The creation of each Cohiba cigar involves meticulous attention to detail, from the selection of tobacco leaves to the rolling process.

Cohiba cigars are made from the finest tobacco leaves, which are carefully aged and fermented to enhance their flavor and aroma. The blending of different tobacco varieties further adds complexity to the taste profile of Cohiba cigars. Skilled rollers, known as “torcedores,” meticulously handcraft each cigar to ensure a perfect draw and burn.

The result is a cigar that offers a luxurious smoking experience, with a smooth flavor, rich aroma, and a satisfying finish. This level of craftsmanship and quality comes at a cost, which is reflected in the price of Cohiba cigars.

Rarity and Limited Availability

Cohiba cigars are known for their rarity and limited availability, which further contributes to their high price. The production of Cohiba cigars is carefully controlled to maintain their exclusivity and quality. Only a limited number of cigars are produced each year, making them highly sought after by collectors and enthusiasts.

In addition to limited production, the aging process of Cohiba cigars also adds to their rarity. Cohiba cigars are aged for a minimum of two years, allowing the flavors to develop and mature over time. This aging process enhances the complexity and depth of the cigars, making them even more desirable.

Furthermore, the scarcity of Cuban Cohiba cigars due to trade restrictions and embargoes has also contributed to their high price. Since Cuban cigars are prohibited in the United States, the demand for these cigars has increased, leading to higher prices in the global market.

Brand Prestige and Exclusivity

The brand prestige and exclusivity associated with Cohiba cigars also play a significant role in their high price. Cohiba has established itself as a symbol of luxury and sophistication, attracting a discerning clientele who are willing to pay a premium for the brand.

Being seen with a Cohiba cigar is a statement of status and refinement. The brand has been featured in movies, literature, and popular culture, further enhancing its desirability. The limited availability, coupled with the association with Fidel Castro and the Cuban revolution, has added to the mystique and allure of Cohiba cigars.

Key Takeaways

  • Cohiba cigars are expensive due to their history, craftsmanship, rarity, and brand prestige.
  • The exceptional quality and meticulous craftsmanship contribute to the high price.
  • Cohiba cigars are made from the finest tobacco leaves, aged and fermented to perfection.
  • The limited production and aging process add to the rarity of Cohiba cigars.
  • The brand prestige and exclusivity associated with Cohiba cigars further contribute to their high price.

Frequently Asked Questions

1. Are Cohiba cigars worth the price?

While the price of Cohiba cigars may be high, many enthusiasts believe that they are worth every penny. The exceptional quality, craftsmanship, and unique smoking experience make Cohiba cigars a luxury indulgence for cigar aficionados.

2. Can I buy Cuban Cohiba cigars in the United States?

No, Cuban Cohiba cigars are prohibited in the United States due to trade restrictions and embargoes. However, there are non-Cuban Cohiba cigars available for purchase in the US, which are also of high quality but not the same as the original Cuban Cohiba cigars.


Cohiba cigars have earned their reputation as one of the most expensive cigar brands in the world. The combination of history, craftsmanship, rarity, and brand prestige contributes to their luxury status. Whether you choose to indulge in a Cohiba cigar or not, understanding the reasons behind their high price adds to the appreciation of these exceptional cigars.

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